MANual

Presentation Design, Graphic Design, & Art Direction

Brief: Develop a pre-read to be given to the client on their way to a pitch appealing to older men with a taste for the finer things in life.

Treatment: Appealing to the male 50+ demographic, this pitch was designed to mimic a high-end car catalogue. Referencing Italian sporting graphics and typography, this booklet shows sophistication and pops of well-placed color.

Tools: Photoshop, Illustrator, & InDesign

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